Let me start out by saying that at Tribus, we support the intellectual property and creativity of those creating copyrighted content. However, for 24 hours TribusGroup.com is participating in the anti-SOPA campaign. As you may have seen some of our text etc is blocked out to show what the web may be like in a [...]
I received an email today from a client being told to invest in building a Posterous presence for their real estate business. They were told that posting to Posterous is no different than posting directly on Facebook or posting the same content on their Tribus website. Own Your Content I hear this push for using [...]
A few years ago, selling a home was all about selling whatever the prettiest, shiniest listing that someone could afford was. It was easy, put a sign in a yard, and it would sell. Today is a different age. The downtick in the economy and market has made everyone more cautious. They now spend countless [...]
While I was at NAR Midyear Tuesday – Thursday, due some circumstances, I couldn’t be at the all important board of directors meeting where the fireworks were to take place. On the table were some really big issues franchise IDX and the all important Realtor Party Political Survival Initiative or RPPSI. A few of my [...]
Lately I’ve heard a lot of discussion regarding what is appropriate ways to SEO, or search engine optimize your content online. I’ve heard even more discussions about whether certain methods of displaying IDX data is legal. So let’s covering what this all means. White Hat SEO If you’re the kind of person that likes [...]
The first thing to understand here is that in earlier days of the Internet, there were other options for traffic to see things other than the World Wide Web (where the WWW comes from) like gopher. When you had a domain you can set what traffic went where so world wide web traffic would go to [...]
So I found this interesting tidbit at the end of last week. Move, Inc., the parent company of Realtor.com has taken over ad sales for the site BlockShopper.com. This begged the question to me, is Move trying to become the next Doubleclick / Google AdWords? It seems that this would be a fairly profitable business [...]
The past few weeks, the phones here at Tribus have been ringing off the hook. Brokerages and agents are calling to ask what we know about the newly announced program from Keller Williams. They are looking for a competitor for eEdge. The Background Behind eEdge According to KW, eEdge was pitched as “the first fully integrated front [...]
Trulia has built a system to make sure it’s listing inventory is accurate. It’s simple, clean, and easy for the average MLS to setup. On one hand I’m thinking: Congratulations! This is what we’ve been waiting for and something so desperately needed. On the other hand I say, It’s about time! Why is it that [...]
It is no longer an option for agents to keep and market to lists of contacts and clients. Going forward it is one of the most important items to building a pipeline of business.
