I received an email today from a client being told to invest in building a Posterous presence for their real estate business. They were told that posting to Posterous is no different than posting directly on Facebook or posting the same content on their Tribus website. Own Your Content I hear this push for using [...]
Lately I’ve heard a lot of discussion regarding what is appropriate ways to SEO, or search engine optimize your content online. I’ve heard even more discussions about whether certain methods of displaying IDX data is legal. So let’s covering what this all means. White Hat SEO If you’re the kind of person that likes [...]
The first thing to understand here is that in earlier days of the Internet, there were other options for traffic to see things other than the World Wide Web (where the WWW comes from) like gopher. When you had a domain you can set what traffic went where so world wide web traffic would go to [...]
You may have heard this week that Google made a decent sized changed to it’s ranking system, called PageRank. What you probably didn’t hear is some of the specifics of what was changed. One of the biggest items they took a look at was site scraping. Site scraping is the process by which someone copies [...]
For the next few hours (UPDATED: by the end it took around 6 hours) I’m going to write up how we work on our sites to research our client’s search engine optimization changes over the past two weeks. You’re going to get the abridged and overly simplified version here but below I’ll cover some of the things [...]
The first discussion this morning was about the Orange County Brian Solis event that occurred this past week. Many recommended seeing him speak as well as getting his book. The key takeaways from the event seem to be that in business to use social media effectively you must engage those individuals that are key influencers of your [...]
Once again going to be live blogging SMMOC this week… Facebook Places And Other Check In Services Being rolled out in other places but should be now live in the United States. Early pre-meeting discussion was if it was a replacement for FourSquare? Mel Aclaro asked yesterday what everyone thought about whether it’s better or [...]
We are very passionate about search engine optimization at Tribus. With a little blog elbow grease, you can dramatically increase the ranking of your site. Many of the speaking engagements that I do include a session on the topic but we haven’t really discussed it much here on the blog. For our new brokerage in [...]
