A few years ago, selling a home was all about selling whatever the prettiest, shiniest listing that someone could afford was. It was easy, put a sign in a yard, and it would sell. Today is a different age. The downtick in the economy and market has made everyone more cautious. They now spend countless [...]
Trulia has built a system to make sure it’s listing inventory is accurate. It’s simple, clean, and easy for the average MLS to setup. On one hand I’m thinking: Congratulations! This is what we’ve been waiting for and something so desperately needed. On the other hand I say, It’s about time! Why is it that [...]
Due to the fact every seat is filled at SMMOC today I’ve decided to live blog this event. Jeff Pulver founder of Vonage and the “Casting Director” of the 140 Conf is with us today. First Discussion: Email Marketing What good tools are out there for email marketing? Mailchimp doesn’t allow most uses for Realtors [...]
We’ll begin to post over the next few weeks a multi-part series on web-usability and user interface for real estate brokerage and agent websites that will hopefully help to make your website better. These are the things we’re intrigued at testing everyday. We not only use in person samplings, but we also do what is [...]
