The real estate marketplace is changing, and quickly. What were once outstanding ideas may have outgrown their usefulness, but how do you know? Consider this workbook, Management by Guesswork, your handy cheat-sheet to knowing whether the support you provide your agents is still working for you, and them. Using simple math and metrics, the workbook is a paint-by-numbers guide to getting a clearer picture of the relationship between the costs it takes to support each agent and your brokerage’s profitability.
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